FORUM Nová Karolina- „We’ll improve Your position”

< 16/22 >

The successful consumer competition for luxury car Land Rover Freelander.

We created for our client FORUM Nová Karolina the concept and then realisation of a one and a half month long consumer competition. We took care of all legal and organisational support. The principle was easy: spend at least 500 Kč, take a voucher, answer 2 questions and the car could be yours.

We choose an elegant style for final ceremony - great music project Vivaldianno with Jaroslav Svěcený and rock pianists Michal Dvořák. On the second stage was a fashion show with Eliška Bučková and other finalists from prestigious beauty competitions. The presenter was Leoš Mareš. The final ceremony was followed by a luxury concert by Camerata Janáček.

There were 13.000 customers taking part in this competition. The revenues increased above the predicted level. Our client was very satisfied.


< 16/22 >